Thanks Dave and Tony for the kind words on my work. I've done business with a number of 'detailing' guys both here on DC and locally.
Here are "my" new TMoore cards along with a couple others...just for ideas.
On this card, it's got a matte finish and then I did a glossy 'spot varnish' over the blue logo and text which is hard to see in the pics. It's also all matte black on the back and I did an illustration of a Lotus that is also printed in 'spot varnish' so it's there but just subtle. It's a little more cost to set-up and print, but the end-results are uber-cool and the customer (and myself) was totally thrilled with them.
Anyway...as for your latest cards, they're not too bad...a little too busy for my taste though. There's so much going on it's hard to know where to look and there are way too many 'fonts' competing with each other. You want your card to be simple, clean and allow your eyes to work around it and see things by matter of importance.
A few suggestions...
- limit the use of so many fonts...there's medium, bold, italics and then the 10% off graphic has it's own look to it. My eyes just don't know where to look first as there's so much going on.
Give your info some hierarchy and let your eyes 'wander' around the card in order of importance.
- pump up the size of the "Interior, Exterior, Full Detail and Odor Removal" text. It's almost 'lost' down there.
- take your name and web addy down a point size or two also and lose that horizontal line in between them..it doesn't offer anything for the 'design'.
- the other thing that bugs me is the phone number...it looks 'cooler' than your logo with that gradient. A business should have a catchy 'logo' that makes them stand out and be unique and at first glance my eyes are drawn to the phone number. You want people to know "who you are" more than anything. Yes, the phone number should be easily visible but the name/logo should be most important.
Sorry...after 19 years of doing this professionally, I get a little nit-picky about "graphic design" just as any of you professional detailers are about "detailing" I suppose. Hehe.
Okay...take my constructive criticism as you wish but I'm in no way 'bashing' you. In the end, if it makes you happy then by all means go for it. I just had to voice my professional opinion.
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