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Marketing Strategies Mastering some good marketing strategies can make all the difference. It takes more than just being good at detailing, you want potential customers to know about you and more importantly give them a reason to use your services.

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High End Dealerships - 10-25-2009, 08:39 PM

Is anyone here detailing vehicles to get them ready for the show room for Lexuz BMW Benz ect. If you are how did you go about getting the business?



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Re: High End Dealerships - 11-10-2009, 09:07 PM

Personally I always hated dealing with dealerships and haven't felt the desire to in years.
   
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Re: High End Dealerships - 11-10-2009, 10:00 PM

You might find one or two that are willing to pay for detailing but most are really cheap. Thats been my experience with them


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Re: High End Dealerships - 11-11-2009, 08:03 AM

No matter how "high end" they are, they are always worried about there bottom line. I had a chance to be the in shop detailer for a high end Merc dealership, I gave them a low ball quote and they still thought it was to high. Just be careful because they will end up taking up alot of your valuable time.
   
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Re: High End Dealerships - 11-11-2009, 10:01 AM

Dealerships in general may not be willing to pay for premium detailing but there are some out there that do put an emphasis on quality.

Just need to find one that understands the different between washing a car with a broom and washing using methods and products that prevent swirls and scratches and not installing them.
   
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Re: High End Dealerships - 11-18-2009, 12:42 PM

Same as above, most of the dealerships that I have done business with want more work done and want to pay for less.
It just falls back to almost every detailer out there completely willing to undercut the next guy. I have had deals with dealerships that I took for an EXTREME cut to my regular price, and some other business came in and did each detail for $5 cheaper, and I lost the contract without any word, warning or anything.
I only have one dealer contract right now, and even it's not that steady because they know the quality and the amount of work I put into my cars, so I only get the customers that have the extreme high end of their line, or the customers they know will be the pickiest about the final product.
   
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Re: High End Dealerships - 11-18-2009, 06:06 PM

Almost all (if not all) now have their own in house detailers and no longer contract out. Most also offer detailing as a service as well.

I once worked for a dealership when I got out of school prepping new cars for delivery...I quit after 3 months.

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Re: High End Dealerships - 11-18-2009, 09:07 PM

i work for a fast paste dealership for many yrs at frist there did not care how long it took there want them look new and it was great we took pride in your work now we have new ower and there want thing done in 3 day in the shop get it done and then it came to us want thing done in 3hrs at flat rate that not counting buffing the vehicle the pride is not there anymore
   
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Re: High End Dealerships - 11-18-2009, 09:15 PM

Quote:
Originally Posted by reconray View Post
i work for a fast paste dealership for many yrs at frist there did not care how long it took there want them look new and it was great we took pride in your work now we have new ower and there want thing done in 3 day in the shop get it done and then it came to us want thing done in 3hrs at flat rate that not counting buffing the vehicle the pride is not there anymore
That is just brutal to read!


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Re: High End Dealerships - 11-20-2009, 09:39 AM

Let me just say, having delt with acura dealers....the in house people suuuuuuck.


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