Autopia Forums - Auto Detailing & Car Care Discussion Forum
Go Back   Autopia Forums - Auto Detailing & Car Care Discussion Forum > Professional Auto Detailing > Marketing Strategies
Marketing Strategies Mastering some good marketing strategies can make all the difference. It takes more than just being good at detailing, you want potential customers to know about you and more importantly give them a reason to use your services.

» Car Care Brands
Reply
 
Thread Tools Display Modes
  (#1) Old
MOBILE2MOBILE is very helpful and well-respected.
 
Soliciting to businesses - 03-12-2009, 12:50 AM

The economy sucks which in turn hurts our business, no secret to none of you. With not as many regulars and full details lately I have been going to Doctors, lawyers, salons, spas, and tryin to get some quick business. So far its been hit or miss, my bro has been workin with me to hit double the businesses. I have only devoted one day a week to this so far. I hate doin this but moneys money right now. I wanted to see if any other mobile guys go about this way of marketing, and what their success rate is.
   
Reply With Quote
  (#2) Old
a.k.a. Troy@DetailCity
ArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust ShineArmstrongDetailing Can Make Rust Shine
 
ArmstrongDetailing's Avatar
 
Re: Soliciting to businesses - 03-12-2009, 07:44 AM

Your doing what you have to do and that's what's important. I hate soliciting myself and have never been good at marketing either for that matter.

My solution was to find other sources of income to supplement the detailing when it was slow rather than fight to depend on it.

Over the years, at times, I have forced myself to go door to door to businesses and introduce myself to them. Wasn't worth it to me because I wasn't good at it.

You just need to be creative in these times. Good marketing strategies can make your soliciting much more successful.


-
Troy Armstrong
   
Reply With Quote
  (#3) Old
southerndetail is pretty famous around here.southerndetail is pretty famous around here.
 
southerndetail's Avatar
 
Re: Soliciting to businesses - 03-12-2009, 08:31 AM

I also have been beating the streets( don't do it to long or you'll go blind) with hit or miss results. We are a luxury service to most, but to others we are someone who they depend on to maintain there investment.
   
Reply With Quote
  (#4) Old
MOBILE2MOBILE is very helpful and well-respected.
 
Re: Soliciting to businesses - 03-12-2009, 11:44 AM

I agree with both of you. I have a power washing business that i do on the side, luckily I have gotten a couple graffiti removal jobs to keep me busy. one thing I ve been doin is tryin to get in with a golf course here, i ll keep you posted if I land any of them.
   
Reply With Quote
  (#5) Old
Just One More Coat
Beemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust ShineBeemerboy Can Make Rust Shine
 
Beemerboy's Avatar
 
Re: Soliciting to businesses - 03-12-2009, 11:52 AM

I take no issues in calling my customers and asking for a order / detail..I also have no issues in stopping someone while they are close to their car and giving my card to them.


You can't get the business unless they know you are there!

There is no far greater success in getting new business than doing it personally!

One thing that I did over the summer was to lower my prices on my regular details customers...I told them why....times are rough for us all...I also offered wash and wax specials...for them...I worked a bit harder..but I made about the same cash.


Old Enough To Know Better, Too Stupid To Care....

Dave's Detailing
Sonoma County, CA
   
Reply With Quote
  (#6) Old
clone
Guest
 
Re: Soliciting to businesses - 03-12-2009, 09:46 PM

Quote:
Originally Posted by MOBILE2MOBILE View Post
The economy sucks which in turn hurts our business, no secret to none of you. With not as many regulars and full details lately I have been going to Doctors, lawyers, salons, spas, and tryin to get some quick business. So far its been hit or miss, my bro has been workin with me to hit double the businesses. I have only devoted one day a week to this so far. I hate doin this but moneys money right now. I wanted to see if any other mobile guys go about this way of marketing, and what their success rate is.
you may try to find(yellow pages) local"estate sales companys" they often have granny mobiles they sale that need cleaning(they are actually in good shape most times) and if you are mechanically inclined you may help them with tires,batterires,etc... you may also check local papers for shops who are auctioning off vehicles because of no payment"mechanics lien" they may not pay what you are use to but $ is$ when you are not making$. hope this helps. also what is the worst that can happen if you are out hustln, i HAVE MET SOME OF MY BEST CUSTOMERS IN GAS STATION,GROCERY STORE PARKING LOTS. HOLD YOUR HEAD UP, BE POLITE, AND MAKE EYE CONTACT.ALSO HAVE CONFIDENCE IN YOURSELF AND YOUR PRODUCT-IT SHOWS-
   
Reply With Quote
  (#7) Old
Take Luck!
tmacsad Can Make Rust Shinetmacsad Can Make Rust Shinetmacsad Can Make Rust Shinetmacsad Can Make Rust Shinetmacsad Can Make Rust Shinetmacsad Can Make Rust Shinetmacsad Can Make Rust Shine
 
tmacsad's Avatar
 
Re: Soliciting to businesses - 04-25-2009, 09:40 AM

Quote:
Originally Posted by MOBILE2MOBILE View Post
The economy sucks which in turn hurts our business, no secret to none of you. With not as many regulars and full details lately I have been going to Doctors, lawyers, salons, spas, and tryin to get some quick business. So far its been hit or miss, my bro has been workin with me to hit double the businesses. I have only devoted one day a week to this so far. I hate doin this but moneys money right now. I wanted to see if any other mobile guys go about this way of marketing, and what their success rate is.
I found a good way to drum up some business is to make up a door hanger for your business with some bullet points about your services and your contact info. As your out and about just hang them on doors. You cover a lot more ground this way then when you stop a try to talk to every one. You also got your info into there hands without bothering them.

I have found that if you get up before dawn a hit a targeted area before people are up and moving around people are more apt to pick the flyer up a call that day or at least sometime during that week.

Hope this helps someone.


I do what I do, when I can do it...
   
Reply With Quote
  (#8) Old
Banned
flash gordon is an incredible help to Autopiaforums.com members!flash gordon is an incredible help to Autopiaforums.com members!
 
Re: Soliciting to businesses - 04-25-2009, 10:45 AM

Quote:
Originally Posted by clone View Post
you may try to find(yellow pages) local"estate sales companys" they often have granny mobiles they sale that need cleaning(they are actually in good shape most times) and if you are mechanically inclined you may help them with tires,batterires,etc... you may also check local papers for shops who are auctioning off vehicles because of no payment"mechanics lien" they may not pay what you are use to but $ is$ when you are not making$. hope this helps. also what is the worst that can happen if you are out hustln, i HAVE MET SOME OF MY BEST CUSTOMERS IN GAS STATION,GROCERY STORE PARKING LOTS. HOLD YOUR HEAD UP, BE POLITE, AND MAKE EYE CONTACT.ALSO HAVE CONFIDENCE IN YOURSELF AND YOUR PRODUCT-IT SHOWS-
This Clone guy sured made some good suggestions...
   
Reply With Quote
Reply

Bookmarks


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Display Modes


Similar Threads
Thread Thread Starter Forum Replies Last Post
Need Input on letter to other businesses!! mperozzo Start your own auto detailing business 9 11-15-2005 04:21 PM
Approaching Businesses RoadRunner Marketing Strategies 10 09-30-2004 03:09 PM

» Autopia Forums Sponsor
» Current Poll
Hobby, Part-Time, or Full-Time?
Hobby - 60.18%
68 Votes
Part-Time - 26.55%
30 Votes
Full-Time - 13.27%
15 Votes
Total Votes: 113
You may not vote on this poll.
» Total Pros Training Seminars
Powered by vBadvanced CMPS v3.2.1


3.8.7
vBulletin Skin developed by: vBStyles.com
Copyright ©, 2002-2011, AutopiaForums.com - All Rights Reserved


Search Engine Optimization by vBSEO 3.6.0

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71